Incorporating Planned Giving Into Your Fund-raising Strategy (2 of 3)
To continue the video series on planned giving, Phillip Cowart details several of the different vehicles you can discuss with your donor prospect.
Incorporating Planned Giving Into Your Fund-raising Strategy (1 of 3)
Phillip Cowart of the J.F. Smith Group, discusses why you should incorporate estate, or planned gifts, in your fund-raising strategy. This is the first of a 3 part video series on planned giving. While as development officers, you are charged with asking your donors for outright gifts, another vehicle that can greatly benefit your institution…